Client Quotes
“Spalding Communications is the best PR/AR/Social media team I have worked with in my 20+ years in high tech. They have deep media relationships that benefit B2B organizations; they have handled my customer reference programs as if they were in-house; they know the analyst community, both the large firms and the smaller ones; they have provided sound advice which is critical; they have inspired my team to reach for the stars and they have delivered amazing results. The Spalding Communications team brings great experience and great value for any organization which needs agility and great outcomes. They are great collaborators.”
Jill Kyte, SVP Marketing & Sales, BrightPoint Security (acquired by ServiceNow)
“We hired Spalding Communications when we were in stealth mode to launch Demisto. They produced amazing results that surpassed our expectations and far exceeded similar launches we’ve seen from other agencies. Since then they have been an integrated partner for Demisto, driving our media, analyst, contributed content, and awards efforts, among other communications programs. Spalding Communications provides us needed communications advice, and flawless execution leading to outstanding results. Their efforts have contributed to the growth of the company, and Demisto creating the security automation and orchestration space. Spalding Communications is an invaluable partner and a key to our success. They are the best communications team I have ever worked with.”
Rishi Bhargava, Co-founder, Demisto
“I have had the pleasure of working with Dan in multiple capacities over the last two decades – as a direct employee, a contractor and an advisor. In all experiences, Dan exceeded my expectations in media and analyst relations driving fantastic, positive coverage. Creating and leading a new technology product category is a tall order, but Dan knows what it takes to succeed and has the track record to prove it. I endorse Dan without reservation.”
Jason Matlof, Serial CMO (most recently CMO, LightCyber, acquired by Palo Alto Networks)
“Dan is an amazing PR professional and one of the best partners I have ever had the pleasure of working with. Working closely with Dan, we were able to make TopSpin’s voice heard in a highly competitive and extremely ‘noisy’ market. He knows Cybersecurity like the back of his hand, and his ability to crystallize even the most complex messages is unparalleled. You can’t go wrong choosing Dan as your PR partner because simply put – Dan delivers!”
Yoel Knoll, VP Marketing, TopSpin Security
“Spalding Communications provided us excellent PR and marketing communications service. They are well known for delivering engaging and highly effective promotional material. They have deep domain experience in information security and they maintain relationships with the journalists who cover that space. We utilized the Spalding Communications team during the launch of two successful products and we were extremely satisfied with the news coverage we received, as well as the ongoing coverage they gained for us. We engaged Spalding Communications during two separate timeframes and they delivered.”
Michael Sabo, VP of Marketing, DB Networks
“Spalding Communications joined us when InfluxData had no press traction and was just kicking off its analyst campaign. The team jumped right in and consistently delivered positive press coverage for us around customers, partners, products and the company. They also ran a thought leadership program and placed a regular cadence of contributed placements from our executives. On the analyst side, the team executed on plan beyond our expectations, which led to consistent engagements across all our target analysts and improved relationships that will serve us well in the long run. Through Spalding Communications’ results, we have advanced to the next exciting growth phase of the company, and we thank them for their execution and excellent service.”
Mark Herring, CMO, InfluxData
“Tenacious! That’s the word I use to describe Dan Spalding, and that’s exactly what you want in your PR team. I’ve had the pleasure to work with Dan at a few different companies, and his dogged determination and personal investment is unparalleled. He helped bring Dome9’s company and service to market, garnering an unprecedented amount of news coverage, awards, and analyst coverage. Dan is an extremely knowledgeable PR professional, whose reputation among the press and analyst community is without question. He has my highest endorsement.”
David Meizlik, VP of Marketing, Dome 9
“The Spalding Communications team has been integral to the continuous awareness and engagement with press and industry analysts throughout North America for VeloCloud Networks, the leader in SD-WAN. Spalding is a fast twitch, round-the-clock, innovative firm which is a necessary differentiator in a rapidly growing market”
Michael Wood, VP of Worldwide Marketing, VeloCloud Networks
“Elemental won more industry awards than any other company I’ve ever heard of in the security space – and it was directly because of Dan Spalding. We had an unusual product that did quite a lot, but was also a bit difficult to explain. Dan, through his laser focus and powerful drive to succeed, had a way of cutting to the chase and making people see how special the product really was. Any company lucky enough to get Dan on their team would be fortunate indeed.”
Dan Farmer, Founder, Elemental Security